About

Hello, I’m Joe de Moraes! I’ve been coding for nearly 20 years, and for the past 13, I’ve climbed the ranks in software engineering, starting from scrappy startups to leading major tech companies in Germany. But the journey hasn’t been without its challenges.

For a long time, I was stuck in my own head, confined by limiting beliefs that stunted my progress. It wasn’t until I committed to understanding how my mind works that things turned around. By applying key insights from cognitive psychology, I quickly went from a mid-level engineer to a principal position at Europe’s leading tech firms. It was like unlocking a whole new level.

Now, I want to share what I’ve learned with you. My goal is to help you decode the mindset that can transform your career by breaking through any mental barriers that might be holding you back.